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What is Automobility LA?
The Media & Industry Day preceding the LA Auto Show
AutoMobility LA and the Los Angeles Auto Show serve as dual stages for brands to engage with a highly-targeted trade and consumer audience, respectively. AutoMobility LA is a B2B media and industry event where global leaders in automotive, tech, and business sectors gather to make important announcements, launch new products and services, discover new technologies, network, and do business with new and established players that comprise an ever-growing mobility ecosystem.
Held in Los Angeles, CA — the nation’s largest luxury, performance, technology, and green auto market — AutoMobility LA is among the world’s most influential automotive events. Featuring press announcements, activations, and manufacturer’s vehicle reveals, this show encompasses a million square feet of exhibit and activation space throughout the LA Convention Center and its surrounding campus.
Check out the FAQ section below for more details.
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ACTIVATE & SPONSOR
INFO
Amplify your brand in front of the global auto industry at AutoMobility LA. Download our “Be Seen” advertising deck below to learn more about how you can activate and/or sponsor at this year’s event.
Activation
Inquiries
VP of Sales & Partner Relations
Sponsorship
Inquiries
VP of Sales & Partner Relations
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Media
I think that AutoMobility LA and the Los Angeles Auto Show gives us an opportunity to reach early adopters. Having a press event after these last two years, to see the crowd that came out to support our launch was amazing. Seeing the people we work with, seeing the people we talk to, having people see our vehicles in person, it’s more valuable than anything.
Kerry Ann Nolan – Events Manager at Subaru of America
It was a show packed with news and reveals, which hasn’t really been the case with other shows we’ve seen this year, and Autoblog was on the floor covering every minute of it.
autoblog
A shiny, impressive auto show is underway in Los Angeles — and it feels like old times. Most noteworthy is how many brands are debuting their first EVs that are almost ready for production alongside concept EVs that won’t be out for a few years and definitely won’t look precisely like their concepts.
Cool Hunting
Automakers descended upon La La Land to debut an array of new vehicles ahead of the official opening of the Los Angeles Auto Show, which runs for 10 days over the Thanksgiving holiday and is a must-see for industry insiders, car enthusiasts and consumers. Over the past decade, the theme of the LA Auto Show has evolved into green technology, electrification and mobility innovation, and this year was no different.
Forbes
I think that AutoMobility LA and the Los Angeles Auto Show gives us an opportunity to reach early adopters. Having a press event after these last two years, to see the crowd that came out to support our launch was amazing. Seeing the people we work with, seeing the people we talk to, having people see our vehicles in person, it’s more valuable than anything.
Kerry Ann Nolan – Events Manager at Subaru of America
It was a show packed with news and reveals, which hasn’t really been the case with other shows we’ve seen this year, and Autoblog was on the floor covering every minute of it.
autoblog
A shiny, impressive auto show is underway in Los Angeles — and it feels like old times. Most noteworthy is how many brands are debuting their first EVs that are almost ready for production alongside concept EVs that won’t be out for a few years and definitely won’t look precisely like their concepts.
Cool Hunting
Automakers descended upon La La Land to debut an array of new vehicles ahead of the official opening of the Los Angeles Auto Show, which runs for 10 days over the Thanksgiving holiday and is a must-see for industry insiders, car enthusiasts and consumers. Over the past decade, the theme of the LA Auto Show has evolved into green technology, electrification and mobility innovation, and this year was no different.
Forbes
FAQ
General
- Launch New Technology
- Showcase Your Products & Services
- Gain Media Exposure
- Generate Brand Awareness
- Develop High-Level Relationships
- Business Development Opportunities
- Host Meetings & Special Events
- Recruit Talent
This year’s exhibition and conference will take place November 17, 2022, at the Los Angeles Convention Center.
AutoMobility LA is a business-to-business event attended by industry and media professionals each year, featuring automaker press conferences and vehicle debuts, an award-winning conference, and auto-tech activations. Following AutoMobility LA, the show transforms into the Los Angeles Auto Show, a ten-day experiential marketplace that is open to the public.
Determine your target audience(s). Choose AutoMobility LA if you are interested in reaching press and trade professionals (automotive and technology executives, investors, media, etc.), and the Los Angeles Auto Show if you are looking to engage with hundreds of thousands of consumers. Or choose both!
Choose whether to become a sponsor and/or activate at AutoMobility LA. Activation areas are available inside the Los Angeles Convention Center atriums, meeting rooms and outdoor areas. In addition to customized packages, several existing opportunities are available for sponsorship each year.
- Aftermarket suppliers & lifestyle brands
- Automakers
- Auto Industry
- Energy Companies
- Entertainment/Gaming
- Startups
- Technology Companies
- Tier-1 & Tier-2 Suppliers
- Transportation Service/Solutions
- Past exhibitors include: Airbiquity, Audi, Auto Trader, BMW, Continental, Ford, Garmin, Hertz, Hyundai, Intel, Lyft, NVIDIA, QNX, ReachNow, Sprint, State Farm Insurance, Telenav, Verizon Telematics, Volvo, Wind River and more…
- Academia
- Analysts
- Associations
- Auto Industry Professionals
- Dealers
- Designers & Developers
- Government Officials
- Investors
- Manufacturers (Automotive & Non-Automotive)
- Media
- PR & Advertising
- Startups & Tech Companies
- Tier-1 & Tier-2 Suppliers
- Past attendees include professionals from: Apple, AT&T, Bose, Cisco, Facebook, Faurecia, Global Automakers, Google, Harman, Hyperloop One, IBM, Microsoft, Oracle, Pandora, Pirelli, Samsung, SanDisk, Sony and the world’s leading automakers.
Activating
The minimum activation space starts at 10’x10’. A variety of flexible sizes, options and larger configurations are available.
Please inquire; prices vary per location. Contact Maureen McGrath, our VP of Sales & Partner Relations, for more details.
Each activator will receive passes to attend AutoMobility LA. The number of passes will vary per sponsorship package. Please contact us for more details.
Activators interested in launching a product/service or with an important announcement may request a press conference time. If approved by the show’s communications team, your press conference time/location will be promoted across several channels and listed in the official schedule for media and industry professionals to attend.
advertising & Sponsoring
Our “Be Seen” advertising deck provides an overview of potential opportunities available during AutoMobility LA 2022.
Feeling creative? For more details or to discuss custom advertising options, please contact Maureen McGrath.
Our sponsorship deck will advise potential Sponsors of our pre-existing branding opportunities. If you want to become a sponsor or are looking for more custom opportunities, please contact Maureen McGrath.
ACTIVATOR RESOURCES
Click below to view activator resources for AutoMobility LA
