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What is Automobility LA?
The Press & Trade event preceding the LA Auto Show
AutoMobility LA and the Los Angeles Auto Show serve as dual stages for brands to engage with a highly-targeted trade and consumer audience, respectively. AutoMobility LA is a two-day B2B trade and press event where global leaders in automotive, tech, and business sectors gather to make important announcements, launch new products and services, discover new technologies, network, and do business with new and established players that comprise an ever-growing mobility ecosystem.
Held in Los Angeles, CA — the nation’s largest luxury, performance, technology, and green auto market — AutoMobility LA is among the world’s most influential automotive events. Featuring press announcements, activations, a thought-leadership conference, the Top 10 Startup competition, a hackathon plus manufacturer’s vehicle reveals, this show encompasses a million square feet of exhibit and activation space throughout the LA Convention Center and its surrounding campus.
Check out the FAQ section below for more details.
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ACTIVATE & SPONSOR
INFO
Amplify your brand in front of the global auto industry at AutoMobility LA. Download our “Be Seen” advertising deck below to learn more about how you can activate and/or sponsor at this year’s event.
Activation
Inquiries
VP of Sales & Partner Relations
Sponsorship
Inquiries
VP of Sales & Partner Relations
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Media
This is sunny California, after all, any of our favorites from the show would look right at home on L.A.’s car-conscious streets.
Car & Driver
Los Angeles is America’s unofficial car capital, and [AutoMobility LA] always brings out impressive debuts.
PC Mag
This year’s annual AutoMobility LA pre-show techstravaganza once again featured a competition for startups, several of which got me scribbling in my reporter’s notebook.
Motor Trend
The Los Angeles Show also goes beyond conventional automakers to feature the technology firms that are influencing the automotive world with new electronics, computer software and self-driving and electric-power designs.
LA Times
Car companies from all over the spectrum consequently chose Los Angeles to unveil significant production models and futuristic concept cars.
Digital Trends
By renaming [the media days] to AutoMobility LA the organizers have shown an understanding that the auto industry is in a state of disruption.
NZZ News
This is sunny California, after all, any of our favorites from the show would look right at home on L.A.’s car-conscious streets.
Car & Driver
Los Angeles is America’s unofficial car capital, and [AutoMobility LA] always brings out impressive debuts.
PC Mag
This year’s annual AutoMobility LA pre-show techstravaganza once again featured a competition for startups, several of which got me scribbling in my reporter’s notebook.
Motor Trend
The Los Angeles Show also goes beyond conventional automakers to feature the technology firms that are influencing the automotive world with new electronics, computer software and self-driving and electric-power designs.
LA Times
Car companies from all over the spectrum consequently chose Los Angeles to unveil significant production models and futuristic concept cars.
Digital Trends
By renaming [the media days] to AutoMobility LA the organizers have shown an understanding that the auto industry is in a state of disruption.
NZZ News
FAQ
General
- Launch New Technology
- Showcase Your Products & Services
- Gain Media Exposure
- Generate Brand Awareness
- Develop High-Level Relationships
- Business Development Opportunities
- Host Meetings & Special Events
- Recruit Talent
This year’s exhibition and conference will take place November 17-18, 2021, at the Los Angeles Convention Center.
AutoMobility LA is a two-day business-to-business event attended by industry and media professionals each year, featuring automaker press conferences and vehicle debuts, an award-winning conference, and auto-tech activations. Following AutoMobility LA, the show transforms into the Los Angeles Auto Show, a ten-day experiential marketplace that is open to the public.
Determine your target audience(s). Choose AutoMobility LA if you are interested in reaching press and trade professionals (automotive and technology executives, investors, media, etc.), and the Los Angeles Auto Show if you are looking to engage with hundreds of thousands of consumers. Or choose both!
Choose whether to become a sponsor and/or activate at AutoMobility LA. Activation areas are available inside the Technology Pavilion and the Los Angeles Convention Center atriums, meeting rooms and outdoor areas. In addition to customized packages, several existing opportunities are available for sponsorship each year.
- Aftermarket suppliers & lifestyle brands
- Automakers
- Auto Industry
- Energy Companies
- Entertainment/Gaming
- Startups
- Technology Companies
- Tier-1 & Tier-2 Suppliers
- Transportation Service/Solutions
- Past exhibitors include: Airbiquity, Audi, Auto Trader, BMW, Continental, Ford, Garmin, Hertz, Hyundai, Intel, Lyft, NVIDIA, QNX, ReachNow, Sprint, State Farm Insurance, Telenav, Verizon Telematics, Volvo, Wind River and more…
- Academia
- Analysts
- Associations
- Auto Industry Professionals
- Dealers
- Designers & Developers
- Government Officials
- Investors
- Manufacturers (Automotive & Non-Automotive)
- Media
- PR & Advertising
- Startups & Tech Companies
- Tier-1 & Tier-2 Suppliers
- Past attendees include professionals from: Apple, AT&T, Bose, Cisco, Facebook, Faurecia, Global Automakers, Google, Harman, Hyperloop One, IBM, Microsoft, Oracle, Pandora, Pirelli, Samsung, SanDisk, Sony and the world’s leading automakers.
AutoMobility LA has each year’s content (keynotes and thought leadership panels) curated by an advisory board of industry/media professionals and a conference director.
Parties interested in nominating themselves, a colleague, or an executive to speak at AutoMobility LA should email Maureen McGrath, VP of Sales & Partner Relations.
Activating
The minimum activation space starts at 10’x10’. A variety of flexible sizes, options and larger configurations are available.
Please inquire; prices vary per location. Contact Maureen McGrath, our VP of Sales & Partner Relations, for more details.
Please view our Activator Resources page for full details.
Each activator will receive two “Conference + Vehicle Debut” passes ($1250/pass) for every 100 square feet of activation space. The number of passes will vary per sponsorship package.
Activators interested in launching a product/service or with an important announcement may request a press conference time. If approved by the show’s communications team, your press conference time/location will be promoted across several channels and listed in the official schedule for media and industry professionals to attend.
advertising & Sponsoring
Our “Be Seen” advertising deck provides an overview of potential opportunities available during AutoMobility LA 2021.
Feeling creative? For more details or to discuss custom advertising options, please contact Maureen McGrath.
Our sponsorship deck will advise potential Sponsors of our pre-existing branding opportunities. If you want to become a sponsor or are looking for more custom opportunities, please contact Maureen McGrath.
Each year, AutoMobility LA honors ten companies that are redefining mobility, converging business sectors and driving change in transportation. Chosen from thousands of newcomers to the auto-tech scene, these ten startups receive a tremendous amount of media exposure and the opportunity to promote their innovations on AutoMobility LA’s global stage.
Click here to learn more about this program.
ACTIVATOR RESOURCES
Click below to view activator resources for AutoMobility LA